Microsoft recently unveiled its latest technological advancements in the form of a newly-designed AI-powered Bing search engine and Edge web browser. Microsoft has leveraged the power of OpenAI to create a model that surpasses the capabilities of existing models, including ChatGPT. This cutting-edge technology promises users a more efficient and effective browsing experience.
Microsoft aims to bring excitement in exploration and satisfaction in discovery and optimize the use of information to individuals. By revitalizing the most widely utilized tools on the internet, the search engine and browser, Microsoft hopes to optimize the world’s benefits from the web.
AI will fundamentally change every software category, starting with the largest category of all – search. Today, we’re launching Bing and Edge powered by AI copilot and chat to help people get more from search and the web.
Satya Nadella, Chairman and CEO of Microsoft.
The modern online landscape can be overwhelming, with endless information and websites at our fingertips. Microsoft reports that about 10 billion search queries are made daily, but only half receive a response. This happens because users sometimes use search for purposes it was not designed for. While search is effective in finding websites, it often struggles to address more complex issues.
Bing and Edge aim to simplify this by providing a more intelligent and personalized search experience. The new and improved Bing and Edge will provide its users with the following benefits:
Reinventing search with AI, Bing is ushering in a new era of possibility. With four distinct technological advancements powering the experience, finding exactly what you’re looking for has never been easier:
Powered by Azure’s AI supercomputer and OpenAI models, Bing is unlocking groundbreaking search experiences. Leveraging powerful technology, the new experience offers faster, more accurate results than ever – thanks to optimizations designed for the platform.
Microsoft and OpenAI are paving the way for the future with responsible innovation. By leveraging AI technology, the two organizations have created a new search experience that revolutionizes how people connect to the web.
Microsoft and OpenAI have developed protocols to ensure that the use of AI technology is responsible and compliant with ethical standards, such as the following:
Data Safety and Security
Microsoft and OpenAI have taken a proactive approach toward ensuring the safety of user data. The companies have implemented robust security measures to protect against harmful content and are continuously working to address challenges such as disinformation, content blocking, and the promotion of discriminatory material. These efforts align with the company’s AI principles, aimed at providing users with a secure and trustworthy platform.
Blocking Misinformation and Disinformation
Microsoft and OpenAI have prioritized protecting users from misinformation and disinformation by implementing rigorous review processes and utilizing AI technology to detect and block false or misleading content. This ensures that users receive accurate information when using their search tools.
Ethical AI Development
Microsoft and OpenAI are committed to ethical AI development, following industry standards and guidelines to ensure that AI technology is developed responsibly and sustainably. This involves using transparent machine learning algorithms that can be audited to ensure they are free from bias.
With their commitment to responsible innovation, Microsoft and OpenAI are shaping the future positively and positively. They are enabling people to connect to the web in new and innovative ways while ensuring that the technology is developed ethically and sustainably.
The collaboration between Microsoft and OpenAI marks a significant milestone in advancing AI technology and its responsible use. The new Bing search experience represents the pinnacle of their efforts, offering users a streamlined, effective way to access information and connect with the web. With features like Chat and Compose functions and an updated Edge browser, users can expect a more personalized, user-friendly experience. The new Bing is available now in a limited preview on desktop, and anyone can visit bing.com today to try sample queries and sign up for the waitlist.